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IBM M2020-645 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Solution Architecture | - Cognos components and services - Deployment models |
| Topic 2: Customer Use Cases | - Industry applications of Cognos BI - ROI and business impact scenarios |
| Topic 3: Sales Positioning | - Competitive differentiation - Value proposition for enterprise BI |
| Topic 4: IBM Cognos BI Product Overview | - Business intelligence use cases - Core capabilities of IBM Cognos BI |
| Topic 5: Reporting and Analytics Features | - Dashboards and visualization concepts - Standard reporting capabilities |
IBM Cognos Business Intelligence Sales Mastery Test v2 Sample Questions:
What is NOT one of the three basic questionsor three ringsthat business analytics answers to help organizations optimize business strategies?
- A. Why is it happening?
- B. Where is it happening?
- C. What is likely to happen?
- D. What is happening?
Correct Answer: B 🗳️
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Which type of user benefits most from the unified workspace of IBM Cognos BI?
- A. Data modeler
- B. Line of business user
- C. System administrator
- D. Statistician
Correct Answer: B 🗳️
Explanation: Only visible for ActualPDF members. You can sign-up / login (it's free).
Which statement should a sales representative listen for when positioning IBM Cognos BI to an executive in sales or marketing?
- A. We do not have the relevant data to make decisions on recruitment.
- B. New BI solutions are difficult to integrate with existing systems.
- C. It is difficult to see into the overall performance of the supply chain.
- D. We are forced to be reactive, not proactive, to critical business situations.
Correct Answer: D 🗳️
What is the easiest place to look for business intelligence sales opportunities?
- A. Small companies
- B. New accounts
- C. Existing accounts
- D. Competitor accounts
Correct Answer: C 🗳️
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What is a high-yield question when positioning IBM Cognos BI to the Sales VP of an organization?
- A. How much time are you spending producing reports for the organization with your current method?
- B. When managing customers, are you able to determine which is likely to be the most profitable?
- C. Can you currently combine information from multiple data sources to produce business reports?
- D. What happens when your BI projects are over budget or off schedule?
Correct Answer: B 🗳️
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