
[Aug-2021] Updated SAP Certified Technology Associate C-C4HMC92 Exam Questions BUNDLE PACK
Master The SAP Content C-C4HMC92 EXAM DUMPS WITH GUARANTEED SUCCESS!
NEW QUESTION 18
You are using A/B testing feature of campaign management to maximize the efficiency of your e-mail campaigns. Which criteria determine the winner during A/B testing? (2)
- A. Unique click rate
- B. Rate of opened messages
- C. Top categories
- D. Sentiment score
Answer: A,B
NEW QUESTION 19
You are setting up the connection between SAP Jam and SAP Cloud for Customer. Where do you enable this integration? Please choose the correct answer.
- A. In Integration under the Business Configuration work center
- B. In Service and Social General Settings under the Administrator work center
- C. In General Settings under the Administrator work center
- D. In Fine-Tuning under the Business Configuration work center
Answer: A
NEW QUESTION 20
Which apps are part of Identity and Access Management? (2)
- A. Maintain Business Roles
- B. Maintain Certificate Trust List
- C. Display Technical Users
- D. Maintain Communication Users
Answer: A,C
NEW QUESTION 21
What task can you perform in the Production System?
- A. Assign business roles to the users
- B. Performing user acceptance tests
- C. Creating custom Business Objects
- D. Changing the configuration via Manage Your Solution
Answer: A
NEW QUESTION 22
You are running a campaign for a digital camera that you want to replicate for other digital assets. Which features in SAP Marketing Cloud allow you to speed up the process? (2)
- A. Generic sender profile
- B. Application job template
- C. Campaign template
- D. Email template
Answer: C,D
NEW QUESTION 23
You can use a business scenario only if its corresponding scope item is active in your system and has a____flag.
- A. gray
- B. green
- C. yellow
- D. red
Answer: B
NEW QUESTION 24
You want to load your contacts from SAP CRM, SAP Commerce and Facebook into SAP Marketing Cloud. Based on the assumptions below, what would be your setup?
- On Facebook, a customer can have multiple profiles.
- Facebook is the least trustworthy source of information.
- A. Facebook > Priority 1, one per contact = X
- B. Facebook > Priority 3, one per contact = X
- C. Facebook > Priority 2, one per contact = "
- D. Facebook > Priority 4, one per contact = "
Answer: D
NEW QUESTION 25
Which SAP C/4HANA solution should you use to plan budget for lead-generating activities?
- A. SAP Sales Cloud
- B. SAP Service Cloud
- C. SAP Marketing Cloud
- D. SAP Demand Forecasting
Answer: C
NEW QUESTION 26
How are business roles and business catalogs configured in SAP Marketing Cloud? (2) I
- A. Read/Write restrictions are configured at business catalog level
- B. Businness roles comprise one or several business catalogs
- C. Business catalogs comprise one or several business roles
- D. Read/Write restictions are configured at business role level
Answer: B,D
NEW QUESTION 27
How does merging and matching work in SAP Marketing Cloud? (2)
- A. The consumer account ID is used as an additional criterion to achieve a sufficiently high level of coincidence to perform a match
- B. The number of best records can be configured for each contact
- C. Matching logic works against existing records and against simultaneously imported data
- D. The name is used as an additional criterion to achieve a sufficiently high level of confidence to perform a v u match
Answer: C,D
NEW QUESTION 28
Your customer wants to perform campaigns based on shopping cart abandonment. What campaign type do you recommend?
- A. Paid search
- B. Facebook campaign
- C. Trigger-based
- D. Target group-based
Answer: C
NEW QUESTION 29
A company plans their budget for each brand by country, region, industry and media types. Assume that the relevant marketing areas, media types and custom dimensions have been created.
For this company, the manufacturing company is not relevant for the Bahamas.
What are some of the key steps to consider when you are creating the planning model for this company? (2)
- A. Select the relevant standard and custom dimensions and select the option to use media types
- B. Assign media types to the lowest level of the planning hierarchy
- C. Ensure that marketers are defined and their vaulues are maintained in the system
- D. Define industries by country using the Dimension Relations app
Answer: A,D
NEW QUESTION 30
The various options in Custom Analytical Queries are
- A. search an existing query.
- B. All of these
- C. create a query.
- D. create queries from predefined SAP queries or from packages that you do not have permissions.
Answer: B
NEW QUESTION 31
What are context driven services (CDS) and in which SAP Cloud are they located?
- A. CDS is a suite of products offered as services that retailers can implement on their commerce website. Within the suite are various pieces that each focus on different parts of the customer journey. It is located within SAP Commerce Cloud.
- B. CDS is a suite of products offered as services that retailers can implement on their commerce website. Within the suite are various pieces that each focus on different parts of the customer journey. It is located within SAP Customer Data Cloud.
- C. CDS is a suite of products offered as services that retailers can implement on their commerce website. Within the suite are various pieces that each focus on different parts of the customer journey. It is located within SAP Sales Cloud.
- D. CDS is a suite of products offered as services that retailers can implement on their commerce website. Within the suite are various pieces that each focus on different parts of the customer journey. It is located within SAP Service Cloud.
Answer: A
NEW QUESTION 32
Your customer wants to integrate consumer master data from multiple source systems with different data quality. What should you do to ensure that the most reliable data sources are given preference when the best record is built in SAP Marketing Cloud?
- A. Make sure the source system is sending the Validation Status attribute
- B. Set up a communication medium for each source system
- C. Load the more reliable data source before other ones
- D. Configure the priority for each Origin of Contact ID
Answer: D
NEW QUESTION 33
You are building a customer-specific score using the Score Builder. Where can you consume this score? (2)
- A. Programs
- B. EH Segmentation
- C. Sentiment Engagement
- D. Consumer/contact profile
Answer: B,D
NEW QUESTION 34
A marketer creates a campaign with spend items in SAP Marketing Cloud. Which components are created in SAP ERP when this campaign is released? (2)
- A. A work breakdown structure (WBS) element
- B. A project
- C. A budget plan
- D. An internal order
Answer: A,B
NEW QUESTION 35
What technology components is SAP Marketing Cloud based on?
- A. SAP Fiori, SAP Netweaver, SAP HANA
- B. SAP Fiori, SAP Cloud Platform, SAP HANA
- C. SAP Portal, SAP Netweaver, SAP Cloud Analytics
- D. SAP Fiori, SAP Netweaver, SAP Delta Warehouse
Answer: A
NEW QUESTION 36
You are creating a predictive model that should, in general, only apply to contacts from specific countries.
How can you restrict the validity of a predictive model?
- A. Provide a training set that contains only contacts from specific countries
- B. Use the Segmentation Builder to select relevant countries
- C. Add an applicable scope for the countries
- D. Assign a marketing area to predictive model
Answer: D
NEW QUESTION 37
In SAP Marketing Cloud, what SAP Fiori application can you use to detect problems when integrating SAP Marketing Cloud with SAP Cloud for Customer?
- A. Application Log
- B. Import Monitor
- C. All Integration Flowsc
- D. Marketing Application Jobs
Answer: B
NEW QUESTION 38
You want to provide agile and real-time analytics with data coming from multiple data sources in SAP Marketing Cloud.
What tool do you use to visualize the data?
- A. SAP Analytics Cloud
- B. SAP Smart Business, executive edition
- C. SAP S/4HANA embedded analytics
- D. SAP BusinessObjects Design Studio
Answer: C
NEW QUESTION 39
What is the technology basis for analytics in SAP Marketing Cloud?
- A. Core Data Services (CDS) views in SAP HANA
- B. Calculation views in SAP HANA
- C. InfoCubes in SAP BW
- D. SQL stored procedures in SAP HANA
Answer: A
NEW QUESTION 40
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